Monica Yianikis appointed new Chief Digital and Marketing Officer at Comvita

Baxter Executive Search congratulates Monica Yianikis on her appointment to the Chief Digital and Marketing Officer role with Comvita.

Monica has twenty years’ experience in brand, marketing and general management roles in the FMCG, retail and consumer goods sectors. For the past two years she has been CEO of the children’s footwear export business, Bobux, which sells to over 40 countries globally. Monica previously held senior leadership roles with Lion including Retail Director where she ran the standalone business unit of 200 employees and 25 stores nationwide. Prior to this, she headed up Lion Ventures where her achievements include launching a wellness cafe, and a Co-Working platform.

A self-described brand and consumer led businessperson, her earlier career was in senior brand and marketing leadership roles with global blue chip FMCG multinationals such as Danone, Frucor (where she was responsible for the ‘Goodness’ portfolio), Griffins and Nestle where she headed up Nestle’s global innovation desk for the cereal business based in Switzerland. Monica is qualified with a Bachelor of Commerce majoring in Marketing and a Bachelor of Science majoring in Psychology, from the University of Auckland.

Monica is excited about Comvita’s ethos around nature and science. Doing better for health and the planet has captured her interest, as well as her passion for New Zealand businesses going global. She looks forward to joining Comvita’s team and contributing to the strategic direction and transformation journey.

Monica commences with Comvita on the 7th of February 2024.

January 2024